TV personalities such as Shark Tank investors Dr. Phil and Dr. Oz have endorsed CBD gummies; CBD gummies have many health benefits
Factually inaccurate: TV personalities such as Shark Tank investors Dr. Phil and Dr. Oz have not endorsed or sold any CBD gummies, contrary to claims in social media ads that sell them.
Inadequate support: Clinical data on possible health benefits is very limited and cannot support claims that CBD products cure or alleviate several medical conditions, such as clogged arteries, tinnitus, sleep disturbances, loss of memory or anxiety. The FDA only recognizes the health benefits of a particular CBD product for specific severe childhood epilepsy syndromes.
KEY TO GO
Cannabidiol, or CBD for short, is an increasingly popular compound found in cannabis. However, scientific data on its health benefits is very limited. To date, the United States Food and Drug Administration has only approved one CBD product for the treatment of severe childhood epilepsy. Other CBD products are not FDA approved, are not endorsed by TV personalities such as Dr. Phil or Dr. Oz, and have not appeared on the Shark Tank TV show.
COMPLETE CLAIM: TV personalities such as Shark Tank members Dr. Phil or Dr. Oz have endorsed CBD gummies; CBD gummies have many health benefits on anxiety, arteries, memory, tinnitus or diabetes.
The legal cannabis market has exploded in the United States since the 2018 Farm Bill classified hemp, a variety of the plant Cannabis-sativa, as a culture and not as a medicine. This market is expected to grow by 37% to reach 19.5 billion by 2025.
The main driver of this market growth is the demand for cannabidiol (CBD), a chemical compound found in the cannabis plant. CBD does not have the same psychoactive effects as another, more notorious component of cannabis called tetrahydrocannabinol (THC), which makes it a good candidate for sales and advertising.
CBD gummies have not been approved by Dr. Phil, Dr. Oz, Shark Tank
Several websites and social media ads have claimed that several TV personalities such as Dr. Oz, Dr. Phil, or Shark Tank TV show investors have endorsed CBD gummies as a treatment for a wide range of ailments. medical conditions.
For example, a Facebook page advertised a “Dr Oz CBD gummies for diabetes.” One website touted CBD gummies associated with Shark Tank as able to boost memory in the elderly, while another claimed that Shark Tank-endorsed CBD gummies improved sleep quality and reduced anxiety. Another website claimed that Shark Tank and Dr. Phil have teamed up to promote CBD gummies that clean arteries and improve cardiovascular health, a claim that also appeared on Facebook (Figure 1). Many Facebook pages have associated the Shark Tank name with CBD gummies, suggesting the TV show endorses or promotes the product.
Online sellers of other products such as diet pills have also claimed that Shark Tank endorses their product. Upon verification, Health Feedback has found this claim to be inaccurate.
Figure 1. Screenshot of a web page claiming that Dr. Phil and the Shark Tank TV show have endorsed CBD gummies for artery clearing
However, in an interview with entertainment outlet TMZ, Dr. Oz and Dr. Phil denied approving CBD gummies. Additionally, the list of products that appeared on Shark Tank, last updated on March 11, 2022, contains no mention of “gummies”, “hemp”, “CBD”, “cannabis” or “cannabidiol”.
As Snopes reported, several other personalities have also been associated with CBD gummies in the past. Either way, it seemed like an inaccurate claim, perhaps an attempt to give CBD gummies more credence.
Snopes also provided details on the techniques used by some CBD companies to hide their business and mislead consumers. They reported that a fake Fox News-like webpage associating actress Mayim Bialik with CBD products was hidden inside a seemingly normal website for an online store. The fake Fox News page only appeared to anyone who clicked on a given ad.
A similar technique was used for the claim that Shark Tank and Dr. Phil endorsed CBD gummies for artery clearing. Indeed, this webpage appears to be an innocuous online clothing store. Clicking on the blue shirt takes the user to a normal page displaying the article. However, clicking on the green sweater takes the user to a page that inexplicably promotes CBD gummies. However, if we archive the same URL, the archive displays the expected green shirt page (Figure 2).
Figure 2. Example of hidden advertising for CBD gummies. The native link (left image) leads to the CBD webpage, while the archived version shows a completely different webpage that displays a green sweater. Note that the URLs are identical.
No Evidence of Health Benefits of CBD Gummies
There is actually little clinical evidence showing that CBD offers any significant health benefits. As of March 2022, the United States Food and Drug Administration (FDA) has only approved one CBD product, Epidiolex, used to treat severe forms of epilepsy in children. Any other CBD product claiming to provide a specific health benefit is therefore an unapproved drug. The FDA has expressed concern about the proliferation of CBD products and has written several warning letters to companies selling CBD:
“The FDA continues to be concerned about the proliferation of products claiming to contain CBD that are marketed for therapeutic or medical purposes despite not having been approved by the FDA. Often these products are sold online and are therefore available nationwide.Selling unapproved products with unsubstantiated therapeutic claims is not only a violation of the law, but may also put patients at risk because these products have not been shown to be safe or effective.
According to a 2019 report from The New York Times, data supporting the claim that CBD can relieve anxiety or alleviate sleep disturbances is sparse. The American Heart Association has acknowledged that some studies have reported a CBD-induced reduction in blood pressure and inflammation, which reduces the risk of cardiovascular disease. However, the data are not yet sufficient to establish the protective role of CBD for the heart and arteries.
In addition, the available clinical evidence has been obtained with clinical grade CBD, which means that the dose and purity of the product are controlled, ensuring that the potency of the product is consistent. In contrast, non-FDA cleared CBD products contain varying levels of CBD, as well as several contaminants such as THC, based on FDA testing.
In summary, the claim that several TV shows and TV personalities have endorsed CBD gummies is false. The claim that these products have clinically proven health benefits is not supported by scientific evidence. In fact, the FDA hasn’t approved any of them yet. The dishonest advertising and marketing methods used, such as false celebrity endorsements, clinically unsubstantiated health benefit claims, and the use of deceptive websites, all suggest that these advertisements are part of a viral scam.